![]() It’s heart-warming to see the developers, design teams and contractors who’ve got on board with sustainability and social value (properly, mind you, not just greenwashing). It is possible to change your spotsĪs we were told by Mark Farmer in 2017, we have to “modernise or die”. But what we shouldn’t do is tar the whole industry with the same brush because of these outliers. ![]() Indeed they should form the basis for changes in policy and there should be consequences for those that had a hand in their happenings. Or unforgivably, tower blocks built with unsafe cladding and housing assets so neglected that a small child died as a result of the black mould. Huge swathes of the countryside bought up for land banking. Targets for new homes missed in unspoiled English villages. Let’s be clear, there are a few bad eggs out there, and some high-profile instances of bad behaviour and unkept promises. We can pull together experts from so many fields – technology, design, materials, psychology, communications – to create better places.Įveryone within property understands what we do, yet when you talk to someone in another industry they see what we do as building houses (modern houses are all crap, apparently), or as business elites destroying beautiful places to ‘throw up a shopping mall and a car park’. ![]() We leave a legacy – usually a positive one – improving people’s lives and places, long beyond our own lifetimes. This is a bloody brilliant industry to work in. So why, when our nation relies on the private sector to build our new homes and infrastructure, and maintain and improve what we have, in the face of impossibly bureaucracy and vanishing profit margins, are developers still stereotyped as the pantomime villain? Property has a branding issue And no public sector vehicle able to fix any of those problems. How can it be that our mainstream media are still talking about property and development as a bad thing? We have a massive nationwide housing crisis, we have a railway system that hasn’t been updated (outside of London) in over a century, we have unfit energy and waste infrastructure that is causing enormous harm to the environment and not meeting modern needs. ![]() People who run good businesses and treat their people well and do the most good with the resources they have. I have met, however, plenty of people who want to leave the world better than they found it – and their vehicle for doing so lies in building new homes or improving town centres. I’ve been in this business for over two decades and have never met an Evil Developer. Development is evil, developers are nasty capitalists who want to build, build, build with no thought for the climate crisis or the communities and places that they’re building in. The same old story has been repeated, again and again, for decades. Here at Yoins, we believe that fashion is the best way to exhibit your individuality and uniqueness, which is why we work tirelessly to bring you the best new trends as soon as they arrive.Evil developers, foiled by those pesky kids again. Yoins was established in 2014 with the simple mission to give young people the opportunity to express themselves through high quality fashion at an affordable price.
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